In-depth report & access to the portal of resources
To address the biggest misconception upfront: This product is not just for those interested in Snapchat, social media companies or how to monetise on advertising. It is for anyone interested in understanding the details of the business models and management of innovative tech companies.
Gain valuable knowledge that your MBA has forgotten to teach you!
My products focus on what the respective company is great at. For Snap Inc that is:
- How the different user functions are monetised
- Details to the revenue-generating business tools
- The grand redesign: failure & recaptured users — detailed chronology of events & learnings
- Separation of social from media
And I am covering the overall view as well, including:
- And the holistic view: Strategy, Business model, Economics, Financials
- Industry & market analysis: get insights into the market opportunities
Snapchat will be a great inspiration for anyone who wants to learn about new ways of monetising beyond their core value proposition
What you will get
This product includes:
- In-depth report (90+ pages)
- Presentation (19 pages): user features & how they are monetised
- Infographic: Business Model Canvas
- Infographic: Network Effects
- Infographic: Search & Transaction Costs
- Business tools: details on their monetisation tools
- Innovation timeline & milestones: all innovations by year
- Achievements of the last 2 years categorised to the business model canvas
- Successful and failed acquisitions: details to 3 selected ones
- Acquisitions 2: all acquisitions with brief details
- Key Financials: Statement of operations (interactive charts)
- Key Financials: Adjusted EBITDA (interactive charts)
- Key Financials: Balance Sheet
- Funding rounds
- Tech Stack with brief explanations
All resources are downloadable. Samples below (plus 9 others):
Click the business model canvas image below to download a high-resolution version of it!
Discounted price: just
This is an absolute bargain. You would quite easily pay a three digit figure (if not more) on other platforms for a report & resources of this value.
>50% discount on the regular price of $24.
I never thought I would cover Snapchat in one of my products. But I was thoroughly impressed by their creative innovativeness and how they make money from non-core value propositions and learned a lot from them.
I would highly recommend this product to my readers, who are Founders, CEOs, MBA Students/Alumni, Consultants, Senior Executives and Business School Professors and anyone interested in business management or innovation (I cheer to anyone who is studying by themselves).
As always, I am covering: Strategy ~ Business Model ~ Financials ~ Economics
This is a great resource! An in-depth, real-world example to understanding innovation and business management.
Dr Murat Uenlue, PgMP, PMP
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