Pinterest: “An overnight success four years in the making” The early story of Pinterest reads like the story of many other start-ups. A great idea followed by many struggles to make it come true. Their initial idea did not work out (though one of their recent features is pretty close to the original idea). But […]
Business Model Canvas
The Business Model Canvas is a very popular tool among innovators devised by Alexander Osterwalder. I am using it to explain some of the most interesting company in-depth profiles as well as some fundamental business models.
Groupon was once the fastest growing company ever. But they could not continue on their initial stellar growth.
And yet they are still one of the most popular apps and ecommerce platforms with over 200m downloads and 50m active users despite their share of mistakes.
Under a new leadership they are now embarking on a strategic transformation program that shows us what this famed company believes are the biggest opportunities in demand-aggregating platform business models right now. And that is your opportunity to learn from one of the sill best …
I have covered Netflix in great detail as one of the champions of the subscription business model. Our journey has covered the most important elements of the Subscription Business Model which are:
Crucial accounting metrics: Contribution Margin, Free Cash Flows
Crucial microeconomic metrics: Customer Lifetime Value/Customer Acquisition Costs, Economies of Scale, Diseconomies of Scale
Business Management: the Flywheel & the importance of the investment cycle
Customer Value Proposition: 12 Ways to make the Subscription Business Model work
Strategy: business model canvas (this article)
Join me to get a comprehensive overview of Netflix’s business model using the popular strategy tool of the business model canvas
TripAdvisor has given travellers a voice and a channel to exchange experiences. It has shown how to enter an old-established industry mainly based on user-generated content and from there grow into adjacent areas.
Reading this article, you will understand the differences to Booking.com and Expedia and be able to use ideas from these vastly successful platform businesses for your own innovation ideas.
Uber is making a big splash in the start-up world and beyond. But how does its business model work so well and scale so rapidly? Using the popular Business Model Canvas tool, I am explaining all elements in depth so you can transfer some of it to your own ideas.