[Presentation] here is a presentation that will summarise your strategic options for your innovation idea & intellectual property (IP)
What are your innovation goals for 2017? Some ideas & inspiration for you: the mission statements of the largest publicly listed companies
Microsoft, Qualcomm and many other blue chips generate massive revenues by licensing out their IP (such as patents). In other cases they use their IP to achieve vast strategic objectives. Microsoft has used it (in part) to expanding their installed base onto the Android platform – a major strategic achievement. Learn how you can use the licensing business model to get higher returns on your R&D investment and achieve valuable strategic goals.
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