Booking.com’s business model explained in-depth in the most popular strategy tool, the Business Model Canvas.
Business Model Canvas
The Business Model Canvas is a very popular tool among innovators devised by Alexander Osterwalder. I am using it to explain some of the most interesting company in-depth profiles as well as some fundamental business models.
Demand aggregator platforms like Yelp, Tripadvisor, Groupon, Foursquare have grown at breakneck pace. Even ten years ago hardly anyone would have anticipated their multi-billion dollar valuations. They are strategically positioned on the demand side, unlike Uber and Airbnb who are positioned on the supply side.
Learn how their business model works in-depth using the Business Model Canvas from one of their most successful ones: Yelp.
Airbnb is a fascinating company. It is valued at $31b as of mid-2017 (pre-IPO). It has managed to exceed the market capitalisation of Hilton and Hyatt combined in less than 10 years since its start-up. They are serving over 3 million listings in more than 65,000 cities in over 190 countries and 200,000,000 guests to date. Today, we are going to have an in-depth look at Airbnb’s business model using the Business Model Canvas tool.
Uber is making a big splash in the start-up world and beyond. But how does its business model work so well and scale so rapidly? Using the popular Business Model Canvas tool, I am explaining all elements in depth so you can transfer some of it to your own ideas.
The Platform Business Model is fuelling the most envied start-ups and most valuable publicly listed companies. Google, Facebook, Uber, Airbnb, Alibaba make most of their revenues from this business model. Today, I am showing it fits in the extremely popular innovation tool, the Business Model Canvas.